THE AYURKRUTI WAY
Ayurkruti is an eco-conscious brand dedicated to reviving nature's bounty through plant-based and sustainable fabrics. Crafted in Rural India, our products are completely eco-friendly and 100% natural. We provide ethical solutions for brands, exporters and designers or businesses seeking genuine, environmentally responsible textiles and products.
The Origin
Ayurkruti was born from a simple yet deep idea to create products that heal the planet while empowering people closer to nature. When the world slowly got dominated by synthetic textiles, our vision attempts to reintroduce natural fibres that are kinder to the environment, healthier for people and supportive for communities.
The Roots
Sustainability. Community. Ethical Production. The three core values of Ayurkruti were built on its foundation in India's rich legacy of handicraft and nature-friendly practices. Every inch of yarn spun and every fabric woven by Ayurkruti carries the pure essence of mindful living, ethical practices and respect for nature.
The Focus
Our major focus is to develop bulk, sustainable products for fashion houses, exporters and environmentally friendly businesses. We choose to redesign the textile industry into one where natural fibres are no longer a niche, but the new normal, without sacrificing quality and authenticity.
Our Products
* Sustainable Yarns
* Sustainable Fabrics
* Plant-based Fibre Fabric
* Organic Clothing
* Yoga & Fitness
* Home Decor
What’s New!
We are constantly coming up with something new by blending fibers of various natural fibers to bring uniqueness in both textures and finish. We have been working with special ethical fashion designers, dyeing processes that are kinder to the environment and moving into yoga products as well as gym wear and home decor, bed sheets, lighting and healthy stuffed toys.
Why Ayurkruti
Ayurkruti is built on a responsibility, a movement toward conscious living. When you choose Ayurkruti, you choose
* A second life for natural sources
* 100% natural & sustainable fabrics
* Ethical & fair-trade practices
* Crafted with authenticity of Indian handicrafts & traditions
* Empowering rural communities and environmental preservation
At Ayurkruti, our creations are a conscious return to the source, a celebration of responsible craftsmanship, connecting the purity of natural resources with a mindful way of life.